Global sales of avalanche airbags are likely to total 132,400 units by the end of 2018, up from 129,273 units in 2017. This will represent a market valuation in the excess of US$ 80 million, according to a research study by Fact.MR.
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Gains will be driven by growing participation in skiing and snowboarding as recreational activities. Focus on safety measures and mainstream media coverage of avalanche mishaps is also driving adoption. According to Colorado Avalanche Information Center, 925 avalanche fatalities have been recorded in the US since 1950. In Europe, Austria has seen avalanche related fatalities toll rise to 37.
The study opines that avalanche airbags are increasingly gaining adoption as a safety equipment, however, challenges, especially uncertainties related to survival percentages is limiting growth.
The market intelligence study has tracked avalanche airbag sales through specialty stores, modern trade channels, sports variety stores, direct-to-consumer, and third-party online channels.
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Chapter 1 – Executive Summary
This chapter in the avalanche airbags market report includes overview on avalanche airbags market, segmental analysis, mega trends in the avalanche airbags market, key opportunity assessment, wheel of fortune and analyst viewpoint.
Chapter 2 – Avalanche Airbags Market Overview
This chapter in the report on avalanche airbags market covers introduction, avalanche airbags market definition and scope of the avalanche airbags market report along with market segmentation.
Chapter 3 – Avalanche Airbags Market Key Indicator Assessment
This extensive chapter in the avalanche airbags market research report offers assessment on supply chain, investment feasibility matrix, Porter’s five forces and overall avalanche airbags market forecast scenario.
Chapter 4 – Avalanche Airbags Market Dynamics
Analysis on macroeconomic factors, key growth drivers and trends influencing the demand and sales of avalanche airbags is covered in this chapter of the avalanche airbags market report.
Chapter 5 – Avalanche Airbags Market Price Point Analysis
This chapter in the avalanche airbags market report covers price point assessment by every region. It describes the pricing scenario of avalanche airbags along with key aspects impacting pricing of avalanche airbags.
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From a manufacturing perspective, the avalanche airbags market remains a consolidated landscape. The tier I manufacturers hold nearly half of the market share currently. “Avalanche airbags are safety equipment products, and considering the nature of the product, it has yet to witness the degree of fragmentation as other sports or recreational sports equipment markets. Although sports equipment manufacturers are likely to enter this market in the coming years, it is highly likely that a high level of fragmentation will not be witnessed in this market,” opine the authors of the study.
US, Canada, and Europe are among the most lucrative markets for avalanche airbags. Sales in North America (US & Canada) and Europe collectively surpassed 107,000 in 2017, and this is likely to increase to nearly 110,000 units in 2018. Opportunities are also emerging in Asia Pacific, however, from the majority of sales will remain concentrated in North America and Europe.
Fact.MR opines that global demand for avalanche airbags will grow at 2.6% during 2018-2028. This will be a notch higher than growth rate during 2012-2018.
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